The Urban Nights Master Class has been developed by Quest for Quality (Q4Q) BV in Amsterdam and offers an exciting experience for those involved in organising and managing nightlife in urban areas.To date, most urban areas have an active nightlife.
Particularly at weekends, large groups of people visit restaurants, theatres, cinemas, bars and clubs. They enjoy going out, to socialize and relax. The money they spend stimulates the local economy. However, there is a downside in the form of public nuisance and aggressive behaviour, which is often linked with excessive drinking. This can mean increased expenditure on safety measures.
Many cities raise the question on how to optimise the benefits and reduce the negative aspects of nightlife. The Urban Nights Master Class addresses this question using the three P’s: Pleasure, Peace and Profit.
Target group
- Policy makers and planners
- Representatives of the hospitality- and alcohol beverage industry
- Representatives of the security sector
Where?
The Urban Nights Master Class is held at the Q4Q offices in Amsterdam.
On special request, the Master Class can be organised at a different location. |